Introducing Cesarine, a well-established culinary activities and experiences operator that spans 500 Italian cities and was founded in Bologna in 2004. In 2019, Cesarine started searching for a travel tech distribution solution that would bridge its proprietary subsystem, allowing connectivity and OTA distribution, which is when TourCMS by Palisis entered the picture as the channel manager.
“Our experiences create a genuine connection between curious travellers and welcoming Italians, showcasing the very best of Italy through food and friendship,” Team Cesarine.
Take, for example, if you are visiting Cinque Terre, you will be exploring special ingredients like pesto from the region or, in Rome, making a delicious carbonara. Their most popular experiences are the cooking classes focused on three local traditional recipes. Cesarine’s mission is to preserve and share traditional recipes with 5-Star activities in local homes. Other ways to enjoy food adventures are via their Home Restaurants or Market & Food Tours.
Cesarine’s extensive product offerings include over 2000 experiences connecting to resellers such as Viator, GetYourGuide, and, more recently, Civitatis, Tiqets, and Klook. Increasing sales and opening new OTA distribution channels to continue with their strategic growth plan has been vital, and they were seeking a stable channel manager and distribution partner. Their past tech provider did not meet their needs precisely because of their vast catalogue of experiences and activities.
Each and every offering from Cesarine is tailor-made; there’s something for every foodie. Their team is immensely proud to create unforgettable moments for thousands of travellers wanting authentic culinary and cultural experiences.
“Year over year, we are noticing an increase in bookings and volume and in 2023, we doubled our revenue”
Martina Giuberi, Customer Operations Specialist / OTAs Key Account
Having a smart, responsive solution allows them to manage capacity, monitor availability and avoid overbooking, all with a small core operational team. “We receive bookings very reliably and smoothly with the connection between Palisis, OTAs, and our subsystem. Palisis is a smart system,” commented Martina Giuberi.
In Martina’s role, the automation that Palisis enables bulk changes makes her job so much easier. “The massive benefit for me is through Palisis; all the products can be changed. For example, if I need to modify pricing, I can do this with a single click, and the pricing for all our departures will update automatically.”
Martina called out Violeta Yonkova, our API & Connectivity Specialist Manager, for being so helpful and responsive whenever she has questions or concerns about the flow of reservations or even questions about specifications with the different OTAs.
When we asked Martina what it is that Palisis does well, she shared, “automation.”
Learn more about reaching more customers and maximising revenue by distributing your tours, activities and attractions through multiple online travel agencies (OTAs) and resellers.